WASHINGTON (Aug. 28, 2013)-The Young Urban Professionals (YUPies) hosts their “One Year and Counting…” reception for the District’s rising industry leaders. This anniversary marks the success of the organization’s growing community of empowered men and women as well as supports local at-risk kids. This celebration will take place onThursday, September 26, 2013 from 6:30 p.m. to 8:30 p.m. at Ulah Bistro located at 1214 U St. NW, Washington, D.C. 20009.
This semi-private fundraiser will celebrate 365 days of networking that will include a complementary dessert table provided by Aurora’s Cupcakery, live entertainment, signature cocktails and exclusive giveaways from the Fab Body Factory, House Studio and Divas MPH. In addition to the commemoration, YUPies will donate a portion of its proceeds to Horton’s Kids, an organization that works to provide direct services to improve the daily lives of children in Washington, D.C.’s Ward 8.
Tickets can be purchased online at http://oneyearandcounting.eventbrite.com/.
If you would like to be a sponsor for this event, please contact Jenna at email@example.com. If you are a member of the media and would like to cover this event, please contact LaWanda at firstname.lastname@example.org.
About Young Urban Professionals
Young, Urban Professionals (YUPies) is a community of young professionals that represent ambition, diversity and innovation. They provide members with opportunities to expand their business and professional networks, accelerate their careers, and engage in community involvement. As advocates for opportunity, they also influence constituents, regardless of their industries through engagement, resources, innovation, professionalism and activism.
In Chronicles of an Ardent PR Girl part one, I discussed and debunked a series of personal PR misconceptions I shamefully held to believe to be ambiguously true before joining the phenomenal IPR. As I reflect back, I honestly could not tell you where and how my impressionable myths formed: perhaps MTV’s short-lived public relations series, PoweR Girls, maybe the first three seasons of The Hills? I guess, the world may never know.
Last week, I met up for brunch with La “The Power Publicist,” and my fellow intern, Jo, in which we shared numerous stories and experiences since working at IPR. These anecdotes include obstacles women in PR face compared to our male counterparts and cringe-worthy current events. As the tables turned, La gave us the opportunity to express any concerns and questions in terms of our most enjoyable aspects to the least favorable tasks of the internship. Through insightful open discussion, Jo and I concluded that because we endure exasperating attributes of perfectionism, we allow our negative self-talk to deter our unprecedented potential. After brunch, I could not stop myself from wondering whether PR is for me.
PR is easy
Is PR easy? As an intern, not necessarily— what I benefit the most from this internship are amazing professional development and personal growth, in a way no job has ever motivated me. Each assigned task has impressively forced me out of my comfort zone and challenged my social anxieties; sometimes leaving me in awkward situations, but who cares! Have you ever attended an event alone and not know any of the attendees?, or finally mastering methods to avoid getting pitchslapped? From trial and error to actual vs. potential reality, nothing worthwhile ever comes easily.
To be continued…
Occasionally, I’ll run into former colleagues and acquaintances—one of the most inevitable catch-up questions I get is, “So, what have you been up to?” With an enlightened smile, I’ll reply, “I’m a Public Relations Coordinator.” Filled with enthusiasm, our winsome conversations would include boundless admirations of the profession, ranging from popular no-nonsensical Public Relations (PR) bloggers to scandalous non-fiction PR characters, no pun intended!
After insightful discourses, I’ve noticed rational PR misconceptions, naïve fallacies I even made before working at IndependentlyPR (IPR). Similar to any commercial industry, the lucrative perks tend to overshadow the valor, determination, and journey it takes to achieve incredible tangible results. As I look back, I’m content with my impulsive decision in quitting my full-time job for a yearning pursuit in PR. Hopefully; I too, can humbly chant “Started from the Bottom!”
Before I begin, what exactly is PR? With timeless elaborated definitions, some definitions are better than others, Seitel (2007) defines PR as a “distinctive management function which helps establish and maintain mutual lines of communications, understanding, acceptance, and cooperation between an organization and its publics…” (p.4). With that straightforward definition, did your innate PR perspective slightly change? If so, you’re not alone.
PR ≠ Press Releases
As a PR junior, one of my many duties entails crafting concise newsworthy press releases that represents an organization’s intended agenda. From pitching to media personnel for the purpose of attracting media requests to actually gaining media coverage; this is just ¼ of PR, if only I knew what I know now! Press releases can serve as a beneficial tool to reach out to the media but ultimately isn’t a PR strategy. With the emergence and prevalence of social media, a platform I once avoided, I find these digital tools critical to maximize an organization’s mission and presence. Food for thought: Not all press releases get used.
To be continued…
(Seitel, F. (2007). The Practice of Public Relations.New Jersey: Pearson Education
Wednesday, June 26 we interviewed 3 PR mavens for cycle II of The Blind Side of PR. Check out our in studio guest, Joshua Hargrove Founder of Postured Media Group + Men of PR.
To hear our interview visit www.blis.fm/thelaunchparty. The Blind Side of PR, cycle II.
Thanks to @thelaunchparty for an incredible show and opportunity to discuss PR, my brand ( @posturedmg) and chime in on some very hot topics! #iprlive #pmg5inc
Ever wonder why signed artists aren’t releasing music? Sometimes, its not that they don’t want to, but they can’t! Tonight we discuss this with Kevin Shine, former A&R from Jive records
Then DC’s own RaTheMC drops in with new music, her clothing line, XXL and a sneek peek into her upcoming projects!
Tune in to The Launch Party at 10pm eastern Wednesday, May 29 on www.blis.fm hosted by LaThePowerPublicist & Capitol T.
This past week, rap moguls Rick Ross and Lil Wayne have been on the covers of urban magazines and blogs for more than just their hottest single. For years, women’s rights groups and civil organizations have berated over the stereotypical images and offensive lyrics that has been argued to cripple Black America and most importantly, the youth. Recently, Ross’s distasteful word play alluding to rape cost him an endorsement deal with Reebok and Lil Wayne’s offensive lyrics regarding Emmett Till has his family pushing to have Wayne’s endorsers, Mt. Dew, follow suit.
This has been going on for years. Why now? Did their lyrics really cross the line? Or are we all just being too literal? On tonight’s radio show, The Launch Party, we discuss Sex, Drugs and Hip Hop with Gordon Braxton.
Gordon Braxton is a 2002 graduate of the University of Virginia and a 2008 graduate of the Harvard Graduate School of Education. He started speaking on sexual violence prevention as an undergraduate peer educator and then spent the first decade of his professional career working as a public speaker and a prevention specialist on college campuses. Today, he continues the work by moderating a new blog called alliedthought.com which encourages discussion on fostering non-traditional allies to stand in solidarity with survivors against sexual violence.
Download this show from ITunes.com and search “The Launch Party” or listen at http://blis.fm/launch-party/32-sex-drugs-and-hip-hop/
A mathematician, engineer and PR pro were interviewing for the same job (hard to believe, I know)
The mathematician was first up, and the interviewer asked him, “How much is 2 + 2?”
Stunned at such an easy question he quickly replies “2 + 2 equals 4.” And with that, the interviewer dismisses him.
The engineer comes in and is presented with the same question. She goes over to the whiteboard and begins a lengthy explanation discussing sines and cosines, velocity and other matters before concluding, “So as you work the equation to completion, it becomes clear that 2 + 2 equals 4.” Again, the interviewer dismisses the candidate.
Finally, the PR pro comes in. The interviewer repeats the question. “How much is 2 + 2?”
The PR guy gets up, closes the office door, looks around the room, then leans in to the interview and responds, “How much do you want it to be?”
The power of PR is all about communication. It’s communication with your “publics” - these are any groups of people who have an invested interest in you. The goal of PR is to manage a client’s image so that they are seen positively by their targeted publics. Now, let’s take 50 cent for example, a gangster rapper - now-actor, entrepreneur, investor and a multi-million dollar mogul.
In this clip, 50 cent talks business, success and his mentality on his financial ventures.
I have two 50 cent interviews that I want to compare because you notice one recorded for The Wall Street Journal (2011) the other by Cocaine City TV below (2010). Though he is a high-profile person and he is presented in two polarized ways, he hasn’t hurt his image.
50 cent has created such a great reputation for himself on both the street and corporate levels that he can speak credibly in both arenas without being questioned. This is PR.
Which video do you find most inspiring?